Resume

Experience

American Addiction Centers, San Diego, CA - Senior Editor Lead

August 2022 - Present

American Addiction Centers, San Diego, CA - Senior Editor

September 2021 - Present

  • Manage the development, maintenance, and enhancement of content from ideation to publication across multiple websites

  • Ensure content is factually accurate and appropriately sourced, fact-checking against supplied source material and verifying reference citations

  • Edit and format all content according to house style guide, employing best practices for web content and adhering to each site’s specific voice and style to promote brand consistency

  • Research industry topics, SEO trends, and competitor portfolios to determine content opportunities and help guide future site enhancements

  • Closely collaborate with design, SEO, and development team members to produce comprehensive project plans that align with company vision

NP Digital, San Diego, CA - Content Production Manager

January 2021 - September 2021

  • Promoted to managing role

  • Managed a team of 4 in-house writers and 30 contract writers, designers, and video creators

  • Assisted in the creation and implementation of various department initiatives

NP Digital, San Diego, CA - Content Production Lead

March 2019 - December 2020

  • Lead content strategy, production, and distribution for 7 enterprise accounts

  • Edit blogs and larger content pieces for grammar, voice, style, tone, and SEO best practices

  • Lead competitor and industry research for clients

  • Collaborate with and manage a team of writers and designers

  • Analyze content performance and adjust content strategy as needed

Hive Media, Carlsbad, CA - Content Editor

July 2017 - March 2019

  • Collaborated with the production team to create unique, shareable stories across channels with over 800 million monthly pageviews 

  • Edited a high volume of articles weekly for grammar, voice, style, and tone.

  • Managed the content publishing schedule to ensure a steady flow of quality content across all channels

  • Managed a group of in-house, remote, and freelance writers

Symphony Agency, St. Petersburg, FL - Content Writer

July 2014 - July 2017

  • Created and implemented content campaigns resulting in more than 1,500% growth in year-over-year traffic 

  • Wrote clear, concise, strategic copy for a variety of clients and mediums, including ads, blogs, email,  landing pages, print, and social media 

  • Developed and maintained a clear and consistent brand voice 

  • Lead social media strategy for clients and adjusted strategy as needed

  • Grew audience following and coordinated giveaways on various social media channels  

Edible Tampa Bay, Tampa, FL - Editorial Assistant, Writer

January 2014 - March 2016

  • Wrote the Amuse Bouche and What's In Season columns

  • Pitched stories, conducted interviews with chefs, farmers, restaurant owners, and members of the community

  • Updated and edited the Farmers Market Guide

  • Coordinated with team members to secure background information, interviews, and images for features


SKILLS

Content strategy, content production (assigning, writing, editing), search engine optimization (SEO), content distribution, social media, WordPress, Google Analytics, Adobe Creative Suite


ACCOLADES

  • ACES Certificate in Editing from the Poynter Institute

  • HubSpot Inbound, Content, & Email Marketing Certified 

  • Google Analytics Certified 

  • Winner of the Karen L. Pelz Award for Writing Excellence


EDUCATION

University of South Florida, St. Petersburg, FL  - BA in Mass Communications with a concentration in Journalism & Media Studies

Columbia College Chicago, Chicago, IL - Summer Institute Program - Digital & Film Photography